Marketing & Sales
Let’s go to market together
Product marketers. PR gurus. Brand and growth marketing experts. Sales and business development leaders. Our team has experienced – and succeeded – across every step of the GTM journey. We know where you are, what’s ahead, and what you’re up against. And you can count on us for support, every step of the way.
Learn how we help
Whether you’re building a GTM team, preparing to launch your company, or looking to drive pipeline and revenue, we provide the playbooks, resources and guidance to get you to where you need to go, faster.
- Communications advisory & launch strategy
- News amplification across Norwest channels
- GTM org design & candidate screening
- Targeted GTM leadership recruitment
- GTM strategy & ideation
- Best practices & results benchmarking
- Sales training & methodology
- Revenue, sales & pipeline advisory
- Channel strategy consultation
- Executive briefing program
- Introductions to trusted resources
Learn from our team
Find out how to position your brand and differentiate your business with seven essential rules for category leadership.
Learn from our team
Discover how to gain the confidence of your board of directors with pro tips, questions to anticipate, and considerations to remember.
Learn from our team
Explore practical advice and winning strategies for fast-tracking and maturing your account-based marketing (ABM) initiatives.
Learn from our team
As more companies are looking to improve their conversion rates and drive more efficiencies out of their marketing investments, this conversation with Chris Walker highlights the new essentials for today’s modern marketer.
Learn from our team
According to LinkedIn, 75% of B2B brands’ advertising efforts are ineffective. Learn how Gong became part of the 25% through their thoughtful approach, audience obsession, and inventive content strategy.
Learn from our team
With customer acquisition as a top priority for most marketers, hear expert tips on how companies can act effectively address rising customer acquisition costs.
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Norwest partnered with us in the ways that mattered most–offering sound guidance, making several introductions to key strategic customers and providing value in the areas of marketing and recruiting.
Working with Lisa has been an amazing experience. She has been helping us with strategic planning, setting the right foundations for scale, building our marketing programs, ideas for improving existing activities and team members’ professional guidance.
We are so grateful to have the opportunity to collaborate with Lisa Ames—her depth of knowledge in marketing strategy and execution, as well as her extensive industry contacts have proven to be invaluable.
Lisa has been a true thought partner for us as we've scaled marketing at Productiv. Not only is she a strategic thinker who can map marketing needs to the state of the business, but she has deep hands-on experience across hiring, programs, and management. I only wish I didn't have to share her!
The always-on support from Norwest gave me a significant running start in my new role! From guiding me through the early days at my company to helping prepare for board meetings and sharing her expertise, Lisa Ames has been my cheerleader and partner at every step.
Learn more about how we help our companies
