Norwest company since: 2021
Sector: Enterprise
Stage: Growth Equity
Investor: Ran Ding

Worldview Spotlight Transforms the Way Businesses Find, Manage and Grow Diverse Suppliers

mission supports corporate supplier diversity programs by providing innovative end-to-end supplier diversity technology solutions.
Who They Are and What They Do is the leading SaaS provider of supplier diversity solutions. A combination of data intelligence, technology and expert guidance enables its customers to manage, optimize and scale their supplier diversity programs. Working as a trusted advisor to the supplier diversity community,’s services are used by more than half of Fortune 500 companies.

Why We’re Proud of This Investment
  • Dedication to DEI: has been expanding its database of diverse suppliers for nearly a decade, connecting those suppliers with companies seeking diversified procurement pools. We’re helping the company meet the demands of a growing number of corporate diversity initiatives and broaden opportunities for prospective suppliers.
  • Commitment to measure impact: Part of our partnership with involves helping the company create a framework to measure and manage its social impact. We love when mission-driven companies can demonstrate the issues they address and how, and we are excited to help deliver results.
How This Company Fits our Worldview

Norwest’s Growth Equity team has increasingly been focused on social impact-oriented software companies. We believe that software designed to help companies achieve their social and/or environmental goals addresses a massive and growing need in the market.

“Supplier diversity is an important step for organizations to enhance inclusion and corporate social responsibility while at the same time elevating overall supplier and vendor performance.” – Ran Ding, Partner, Norwest Venture Partners

Read our announcement about this investment to learn more.
In Norwest we found a partner that supports our mission: to connect companies with more diverse suppliers so they can do business better. Norwest’s strategic, operational, and ESG expertise is helping us accelerate our growth and improve communities globally.
– Aylin Basom, CEO,