Senior Content Writer/Editor
    Focus: Portfolio Services
    Location: U.S.

    Reanna joined Norwest in 2022 as the lead writer and editor for the firm’s editorial strategy and content programs. She got her start in journalism before transitioning into copywriting and B2B content marketing. In this role, she combines her passion for storytelling and creative strategy.

    Prior to joining Norwest, Reanna was a writer and content strategist at Smartsheet where she led brand and sponsorship campaigns, most notably with the McLaren F1 team. Before that, she was a Sr. Copywriter at PitchBook, sharing the stories and perspectives of founders and investors through data.

    Reanna holds a Bachelor of Journalism and a B.S. in Advertising from the University of Texas at Austin.

    Get to know Reanna
    • 01
      What was your first car?
      A red mini cooper that had the two white stripes down the hood—and in a small Texas town of 7,000 people, everyone knew my car.
    • 02
      What is something people may not know about you?
      I have a pet snake named Noodles. If I hadn’t pursued a writing career, I’d have gone into Herpetology, which is the study of reptiles.
    • 03
      What are your interestests outside of work?
      Watching Bravo reality shows, binge-liking recipes on the NYT Cooking app, and hiking my way through all the National Parks.


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