Reanna joined Norwest in 2022 as the lead writer and editor for the firm’s editorial strategy and content programs. She got her start in journalism before transitioning into copywriting and B2B content marketing. In this role, she combines her passion for storytelling and creative strategy.
Prior to joining Norwest, Reanna was a writer and content strategist at Smartsheet where she led brand and sponsorship campaigns, most notably with the McLaren F1 team. Before that, she was a Sr. Copywriter at PitchBook, sharing the stories and perspectives of founders and investors through data.
Reanna holds a Bachelor of Journalism and a B.S. in Advertising from the University of Texas at Austin.